Atlantic City Press Room

Atlantic City Press Release

The Atlantic City Convention & Visitors Authority (ACCVA) was presented with two Gold Jasper Awards for its Interactive Media Kit in both the Media Relations and Excellence in Writing categories at the 35th annual Jasper Awards. The Jasper Awards are presented by the Jersey Shore Public Relations & Advertising Association.

The ACCVA’s Interactive Media Kit includes sample itineraries, podcasts, audio of the Turn It Up jingle, five-minute promotional video, press releases, a destination overview, feature story ideas, and links to interactive maps. It is available in both CD and a unique credit card-sized USB flash drive version.

Established in 1974 to honor excellence in the New Jersey communications industry, this year’s Jasper Awards received more than 266 entries in 105 categories, encompassing advertising, print materials, direct mail, corporate identity, special purpose print material, radio and television, audio/visual, excellence in writing, media and public relations, special events, and interactive communications.

Entries were judged by a panel of experts from around the tri-state area based on criteria such as creativity, concept, artwork, and effectiveness in reaching the target audience. The ACCVA received two of the 137 awards presented to 59 firms around the state.

The ACCVA’s full media kit is available for viewing at http://www.atlanticcitynj.com.

The Atlantic City Convention & Visitors Authority serves as the destination's principal marketing arm, stimulating economic growth through convention, business and leisure tourism development. The Authority oversees the management of the Atlantic City Convention Center and Boardwalk Hall on behalf of its parent agency, the New Jersey Sports and Exposition Authority. For complete Atlantic City information, visit www.atlanticcitynj.com